Here’s the top 3 things I learnt in April

Alistair Dunsmuir
By Alistair Dunsmuir April 29, 2015 10:27

Marketing to China is on the up

According to the IMF, China now has the world’s largest economy. And according to other surveys a large chunk of its huge numbers of dollar millionaires are keen to visit the UK to play golf and spend money at clubs – something which is now slightly easier for them to do following a change in the visa application process.

china golfer vincent wong

Realising the potential of this, members of two Scottish golf clubs have made a pitch at the China Golf Show in Beijing. Could this be the solution to clubs’ financial difficulties?

Golf clubs aren’t just building houses, they’re being replaced by them

Over the last few years we’ve looked at clubs that have built houses by their courses to raise revenues, and there’s at least another couple that are in the process of doing that now. But there’s a new trend emerging: golf clubs that are being sold to developers so that their entire courses can be converted into housing.

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Both Botley Park in Hampshire and Flaxby in Yorkshire are set to be turned into collectively nearly 4,000 homes, in what is a frightening but in some cases inevitable conclusion to a collision between a financially struggling golf course and an area suffering from a housing shortage.

The industry is happy to correct Peter Alliss when he talks nonsense

He might be the ‘voice of golf’ and one of the most respected figures in the game, but when Peter Alliss criticised gender equality in golf and said that 150,000 women had left the game since 2010 because they had to pay more for their golf now that they couldn’t play at clubs just because their husbands were members, he was derided.

alliss independent

The best response came from the Ladies Golf Union, which stated that Alliss was 120,000 women out with his figures, that he was wrong about the reasons why most women had quit golf in the last five years and that there was no evidence of any golf club where women were given free access to the course because their husbands were members.

 

Alistair Dunsmuir
By Alistair Dunsmuir April 29, 2015 10:27
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