Free beer for golfers works in war v slow play

Tania Longmire
By Tania Longmire February 12, 2019 04:52

A golf resort in Portugal has discovered that offering free beer to golfers is an effective way to get them to complete their rounds more quickly.

Palmares Beach & Golf Resort launched the ‘Eradicate Slow Play’ tournament  recently and now hopes to make it a regular event.

‘The philosophy behind the event was embraced by the participants – spurred on by some radical local rules to act as an extra temptation to complete the nine holes of Texas Scramble as quickly as possible,’ stated a spokesman for the club.

One incentive in particular – the prospect of free beer in the clubhouse up until one and hour and 45 minutes after the shotgun start – certainly did the trick for the winning team from the UK as they toasted their success.

It meant Brad Walker, Steve Smith and Derek Sanders – with an average age of 62 – enjoyed an hour of quenching their collective thirst with complimentary hospitality after tearing around nine holes in just 45 minutes. They posted an impressive one-under-par gross total, while their nearest challengers joined them at the bar just a few minutes later after posting times of 50 and 55 minutes respectively.

Aside from other incentives of replacing all lost balls with a brand new sleeve, the threat of punishment also served its purpose with one-shot penalties handed out for searching for lost balls, practice swings, hitting provisional balls or reading greens from both sides.

The resort’s operations director, António Pinto Coelho, believes the tournament will now become a regular fixture.

He said: “It was a big success. Everyone got into the spirit – especially with a complimentary shot of Medronho before the start. It was just a great time and got back to golf being fun.

“Most people said playing faster made them have more fun and didn’t affect the final score – not that the score mattered for this tournament.

“Seeing some of the participants in their 70s running between shots was quite a sight and we’ve already had many requests to repeat the experience. It will be back again in the near future and perhaps we will come up with a few extra local rules to enjoy!”


Tania Longmire
By Tania Longmire February 12, 2019 04:52
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  1. Charles February 11, 12:10

    Genius and simple

    Reply to this comment
  2. David February 14, 15:53

    What is the rush? Golf should be about enjoyment, not about how quick you can play. Some of us are too old to be running around the course.

    Reply to this comment
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