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Posts From Tania Longmire

Grass choice is key if water becomes scarce, warns top agronomist

Grass choice is key if water becomes scarce, warns top agronomist 0

🕔10:46, 26.Oct 2011

A golf course agronomist who specialises in working in arid climates has said that the choice of grass is critical for a golf club to survive in drought conditions. Earlier

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Marketing: Your website is a database-building tool

Marketing: Your website is a database-building tool 1

🕔10:33, 26.Oct 2011

“British Golf Clubs not business minded, say US marketing experts.” That was the headline that greeted me recently on a golf industry news website. The company concerned, which had recently launched in the UK, accused golf clubs of not being

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Proprietary golf clubs urged to make Capital Allowance Tax claim

Proprietary golf clubs urged to make Capital Allowance Tax claim 0

🕔10:37, 25.Oct 2011

All proprietary golf clubs in the UK have been urged to make a Capital Allowance Tax claim before next year’s April Budget, when the tax allowance is ended after 62 years. A spokesman for Malpasso, which works with golf clubs on reclaiming

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Bentley Golf Club to redesign its 17th hole

Bentley Golf Club to redesign its 17th hole 0

🕔11:23, 24.Oct 2011

Bentley Golf Club in Essex is to redevelop its par three 17th hole and has commissioned a company to formulate a ten-year plan for the overall improvement of the course. Advances in technique and technology mean that the 1972 layout

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PGA to honour its longstanding members

PGA to honour its longstanding members 0

🕔11:12, 24.Oct 2011

The PGA will celebrate some of its longstanding members with a special lunch at The Belfry on Monday, October 31. Among those attending the event is 92-year-old Victor Alexander, who will fly 4,500 miles from the West Indies to be

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Bearwood Lakes removes ryegrass from its rough

Bearwood Lakes removes ryegrass from its rough 0

🕔11:03, 24.Oct 2011

The course manager of Bearwood Lakes Golf Club, Daniel Lightfoot MG, has timed his selective herbicide treatments, targeting ryegrass and Yorkshire fog, to coincide with the natural fescues’ autumn senescence. The result is minimal visual impact on the course now,

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Reader’s Q&A: How to train food and beverage staff

Reader’s Q&A: How to train food and beverage staff 0

🕔09:28, 22.Oct 2011

Peter Burkill, Wales: You have often written about the need to train and develop front line staff. We are seriously considering setting up an internal training programme. What subject do you think we should cover and how will they best

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Q&A with Steven Brown: How restaurants have used the smoking ban to benefit customers

Q&A with Steven Brown: How restaurants have used the smoking ban to benefit customers 0

🕔09:26, 22.Oct 2011

Morgan Mead, Wiltshire: I have lost business due to the smoking ban.  Do you have any suggestions to get around this? Steven Brown: It will come as no surprise that your trade has been affected.  The licensed trade in general

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Readers’ Q&A with Steven Brown on F&B pricing

Readers’ Q&A with Steven Brown on F&B pricing 0

🕔13:41, 20.Oct 2011

Alan Macfarlane, Scotland: I am having trouble achieving my gross margin on food. My problem is that the committee is requiring a 60 per cent margin, which I believe to be excessive, as our chief source of income is the

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Noel Mackenzie: The common problems and solutions with irrigation

Noel Mackenzie: The common problems and solutions with irrigation 0

🕔13:35, 20.Oct 2011

Managing water is crucial to the successful management of a golf course. It seems we either have too much of it or not enough of it! It would be a fool who didn’t react when something is wrong, especially at

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Greg Norman reveals the principles of the design of his St Lucia golf resort

Greg Norman reveals the principles of the design of his St Lucia golf resort 0

🕔13:31, 20.Oct 2011

Greg Norman is not just famous for his golfing ability. He is also the CEO of the course design company Great White Shark Enterprises and a recent project, at Westin’s Le Paradis Beach and Golf Resort in Praslin Bay, St.

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Noel Mackenzie: How to get value for money on seeds and fertilisers

Noel Mackenzie: How to get value for money on seeds and fertilisers 0

🕔11:58, 20.Oct 2011

Spending on machinery is normally better planned but materials’ budgets are depleted in an inconsistent manner due to the tendency to be affected by weather and other events. A cold dry winter may limit disease outbreak and growth, so little

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EGU worried that Yorkshire will stop merger

EGU worried that Yorkshire will stop merger 0

🕔11:39, 20.Oct 2011

The English Golf Union (EGU) is concerned that the Yorkshire Union of Golf Clubs will block its attempts to merge with the English Women’s Golf Association (EWGA) next month. All 36 English county unions will vote on November 16 on the

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Stuart Phipps: How to convert ‘nomads’ into golf club members

Stuart Phipps: How to convert ‘nomads’ into golf club members 0

🕔09:34, 19.Oct 2011

The ‘membership crisis’ is probably more crucial than any other facing clubs today. So here are a few more thoughts on the subject. It is no use existing clubs fighting each other for members: unattached golfers – ‘nomads’ – have

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The key to successful marketing is your club’s database

The key to successful marketing is your club’s database 0

🕔09:24, 19.Oct 2011

As winter draws closer, the number of visiting parties decrease and the frequency of member visits to the course start to decline, it is a time of year when thoughts should be turning to winter work. Clubs have the opportunity

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Noel Mackenzie: Prepare the course now for winter, so it can be prepared for next summer

Noel Mackenzie: Prepare the course now for winter, so it can be prepared for next summer 0

🕔09:17, 19.Oct 2011

While all players would love the summer condition of putting surfaces to be retained in the UK and northern Europe, there is an inevitable and inescapable impact from changing seasons. As the sun gets lower in the sky and daylight

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How Epsom Golf Club increased its junior section from 26 to 108

How Epsom Golf Club increased its junior section from 26 to 108 1

🕔13:51, 18.Oct 2011

According to research group SPORTS MARKETING SURVEYS INC, the average age of the English golf club member is rising. Clubs face a stark choice – get more youngsters in, or face a lingering decline. “For a club to continue to

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Cheshire police warn of forged golf union cards

Cheshire police warn of forged golf union cards 2

🕔13:43, 18.Oct 2011

The Cheshire Union of Golf Clubs (CUGC) has become aware that forgeries of discount cards have been in circulation and in use at Cheshire clubs. The CUGC has over 100 affiliated clubs with about 40,000 registered members. “For the benefit

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How interior clubhouse design can fit into a marketing strategy

How interior clubhouse design can fit into a marketing strategy 0

🕔13:33, 18.Oct 2011

There was a time when simply having a bar and dining facility at a golf club guaranteed that members and visitors would stay post round and use the facilities. However, over recent years just having such a facility doesn’t necessarily

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